WORKSHOPS

• Bigger Bangs for The Buck
  Special Events on a Shoestring
  
  
• Branding on A Budget
  Low Cost PR for Non-Profits
  
  
• From Spokesperson to Champion
  Positioning Staff & Boardmembers as Experts
  
  
• Marketing Messages that Matter
  Promoting Common Sense Solutions
  
  
• Some of my best friends are reporters
  Building Reliable Media Relationships
  
  
• The REALLY Big Picture
  How to Promote Anything Easier and Better

workshop & presenter Info: 404-371-8554
Edward McNally emcnally59@yahoo.com

Branding On A Budget:
Low Cost PR for Non-Profits

• turn local media into trusted allies
  
• manage embarrasing PR situations
  
• maximize e-mail networks, "sticky" links
  
• stage dynamic special events and photo opps
  
• target sharp messages for websites, print, TV & radio
  
• leverage the news & popular trends for free publicity
  
• build media sponsorships into free advertising
  
• position spokespeople & board members as experts & champions